Easel




Easels are the replacement of the A-boards which were standard in-store promotional tool of Carluccio’s. All of the restaurant’s special offers are showcased in this new easel format situated at all entrances of the restaurant.
All artworks follow a certain look and feel that runs on a specific period of the campaign. Color scheme has always been on the shade of blue but on certain occasions if necessary, other colors are also used to showcase a particular event or season. Fonts are used consistently for the period of the promotion.
Project information
Print, POS
Carluccio’s Italian Dining
Art Direction, Graphic Design, FA
Carluccio’s
explorer of art & creativity
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